By Dr. Arlene G. Fink
ISBN-10: 0761925104
ISBN-13: 9780761925101
The package that helped hundreds of thousands of researchers and scholars do greater survey examine within the 90's has been thoroughly up to date and revised for the problems of the twenty first century! "The Survey equipment is an easy-to-understand, easy-to-follow, entire consultant for the beginner survey researcher. moreover, it offers precious information regarding a few qualitative examine suggestions equivalent to interviews, concentration teams, observational research, and content material research. Pedagogical positive aspects in every one quantity reminiscent of checklists, moderate assets wanted, tips, and choice matrices support scholars specialize in vital features of the survey strategy and supply them with a feeling of genuine lifestyles software. specified discussions of non-public interviewing (survey and in-depth), concentration crew ideas, and hazards and odds are welcome additions to the hot volumes." --Juanita M. Firestone, college of Texas, San Antonio
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Additional resources for The Survey Kit, 2nd edition, How to Conduct Self-Administered and Mail Surveys 3
Sample text
Wh en they must use such language, they should take care to be sure that respondents un derstand it. This is a caveat in all questionnaire construction, but it is particularly important in self-administered questionn ai res, where there is no interviewer available to clarify OJ p rovide a definition of a term if a respondent appears con fused or hesitant about answerin g a question containing the term . For example, in the PERK Study, respondents were fairly sophisticated about their vision and about ophthalmology, so we knew that they would be likely to understand such terms as myopia and radial keratotomy.
For example, we cou ld have asked Question 24 as fol lows: Surveyors must be particu larly careful to m inimize the use of abstract terms or jargon in self-administered ques tionnaires. Wh en they must use such language, they should take care to be sure that respondents un derstand it. This is a caveat in all questionnaire construction, but it is particularly important in self-administered questionn ai res, where there is no interviewer available to clarify OJ p rovide a definition of a term if a respondent appears con fused or hesitant about answerin g a question containing the term .
5 Subordinate or person who works for me 6 Former employee , , , , , , , , , , ' , . .. . , 8 9 General public/someone "off the street", , , , , . . . . , . ' Other. , ' , , , , . , .. , , , , , , , . , '" . , 10 Whol _ _ _ _ __ _ ________________ 27. Did the person/sl who attacked you have a weapon ! CIRCLE ALL THAT APPLY Yes, a gun , 2 Yes, a knife, ' . ' , . . . ' . ,... ,.. 4. Exa mples of Residual "Othe r" and Use of Multi ple Response Categories 72 H O W TO CO N DUCT SELF-ADMINISTERED AN D MAIL SURVEYS ent variables- one for each of the possible available cate gories provided.
The Survey Kit, 2nd edition, How to Conduct Self-Administered and Mail Surveys 3 by Dr. Arlene G. Fink
by Anthony
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